Internet Explorer’s new commercial Child of the ‘90s instantly clicks with anyone who was born in that age. It tells us that the web browser is a ‘90s kid, too, and subtly depicts how it has now mended its ways.
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Star Wars, the popular sci-fi movie series, has charmed audiences for decades and kept fan boys wanting more from the iconic film saga. To quench their thirst, LucasArts is holding a major exhibition in Canada called the Star Wars Identities: The Exhibition. The promotional material of Star Wars Identities: The Exhibition is spellbinding and captivating even for non-Star Wars enthusiasts.
LEGO’s new concept, BrainBricks, merges the real and digital worlds to create a synergy where gamers use physical blocks of LEGO and extend their game on gadgets like the iPad, smartphones and their desktops.
A person spends an average of 40 min at a hair salon getting different services. Most often than not, the time is spent having an animated conversation with the hair stylist while he works his magic. TEDx plugged itself in these conversations to tell Argentineans that it had arrived in their country.
Lynx, also known as Axe in many countries, comes up with campaigns that are risky and innovative. It’s hard to ignore them because of their sex appeal and the creative way in which the campaigns are executed. The campaign for Lynx Anarchy scored in both categories. ‘Invisible’ videos were used in Sydney to promote the brand.
Hurry up! May be its time to learn a language that you can’t speak. I heard HTML is easy. This is the new trend!
Recently, I was at the Goa Fest and everybody is talking digital. So I stopped talking digital. Yes, its the truth about Advertising and somewhere all of us know that it’s the future.