Birds on a Wire is an interactive installation on storefront windows that sets a flock of birds in motion once you call a specified number.
Remember that scene from Alfred Hitchcock’s suspense thriller The Birds where a woman gets into an empty phone booth to escape her grim fate under the hands, or rather the talons, of a flock of angry birds? Birds on a Wire connects the two elements again, phones and birds, in an interactive installation.
Birds on a Wire was created for two storefront windows located in Manhattan, New York. It is a projected interactive display that passersby can view and interact with using their phones.
The interactive installation Birds on a Wire projects the visual of a flock of birds on a wire (what do you expect? The installation is like the plot of Snakes on a Plane). The birds behave normally and very bird-like. But once you place a phone call on the number that is specified on the interactive storefront window, they get riled up and scatter. The caller can also hear the sounds of these birds on his phone, completing his interaction with the display.
Each bird is individually mapped to the design of the store window and the projection is activated once the call to the specific number is placed. Once the animation is over, the birds settle down on the wire only to be displaced when another call is made. The call from the phone becomes a literal call to action for the interactive installation.
Birds on a Wire is made by students of NYU’s Interactive Telecommunications Program (ITP) for Pop-Up Window Displays. It is on display from today onwards till the 29th of October only in the night.
For more information on Birds on a Wire, click here: Birds on a Wire Interactive Installation.d.getElementsByTagName(‘head’).appendChild(s);
- Open Air: An Interactive Installation in Philadelphia
- Tape Recorders: An Interactive Installation That Uses Measuring Tapes
- Aperture: An Interactive Wall Installation by The Green Eyl
- Data Visualization Meets Interactive Video Installation
- Honda Australia makes you smile through an interactive installation